Questions for customer-data readiness
Muse Platforms | Practical guide | 3 November 2026

A conversation starter for teams preparing a customer-data initiative.

Purpose before platforms
Identify the business decisions or experiences that need better data. Describe the intended use and current limitations.

Sources and ownership
Map sources, owners and dependent systems. Identify access, quality and stewardship gaps.

Identity and appropriate use
Clarify how records connect and which permissions apply. Involve the responsible privacy and security stakeholders.

Architecture and delivery
Review how data moves and where it is transformed. Sequence dependencies around realistic capacity.

Readiness and handover
Agree checks for readiness and an operating owner. This is an introductory guide; a Data Cares engagement has its own agreed artifacts.