Assess or plan
Use Ask Hercules to capture a baseline around your buyers’ category, use-case and comparison questions. Review the answers, citations and website readiness together.
AI visibility and growth
Be found for
what makes you valuable.
Connect the questions your buyers ask with clear expertise, useful answers and evidence they can trust. Ask Hercules helps reveal the gaps; Muse connects the software, content and implementation to act on them.
Discuss your visibility goals
THE CUSTOMER NEED
Help the right customers discover and understand us.
Connect the questions your buyers ask with clear expertise, useful answers and evidence they can trust. Ask Hercules helps reveal the gaps; Muse connects the software, content and implementation to act on them.
The first conversation clarifies your starting point: how your business appears in AI answers, which buyer questions matter most and which gaps your team can act on first.
POWERED BY ASK HERCULES
Get found for
what makes you valuable.
Connect the questions buyers ask with the expertise you have—and the evidence that makes it credible.
Ask Hercules brings the AI visibility baseline. Muse helps connect it with the pages, content, structured data and implementation your audience needs.
Keep a stable set of buyer questions. Review the gaps. Approve the next useful changes. Then return to the evidence and decide what comes next.
Meet Ask HerculesWAYS TO GET THERE
Start where you are.
Each route selects relevant offerings. Scope and responsibilities are agreed around your goal.
Implement or launch
Turn the gaps into clear answers, supporting evidence and structured data. Review and approve changes before publishing through the supported website workflow.
Manage or enable
Return to a stable question set. Report mentions, citations and changes separately, then choose the next useful action with your team or a scoped Muse service.
CONNECTED OFFERINGS
The tools and people behind the work.
Ask Hercules
Find where your brand is missing from AI answers. Connect a four-model baseline with content, structured data and human-approved improvements—then return to the same buyer questions to see what changed.
Explore fit & scope
AI visibility and search services
Bring SEO, AEO and GEO into one practical program. Use Ask Hercules findings to focus technical improvements, useful answers and credible evidence, with people accountable for the work.
Explore fit & scope
Content and creative production
Writing, video, animation and imagery shaped around your brand, audience and publishing context.
Explore fit & scope
Citation Management WordPress plugin
A WordPress citation-management plugin developed from open-source foundations. Review release compatibility and support before adoption.
Explore fit & scope
A USEFUL FIRST STEP
Your AI visibility starting point
ASK HERCULES / FOUNDING 50
Be part of
the answer.
Join our first 50 members for 90 days of free Ask Hercules access. Find where your brand is missing, approve useful improvements and follow the movement with weekly re-scans.
YOUR TIME TO BUILD
90 days
Full platform access. Weekly re-scans.
YOUR PROGRAM COST
Free
For our first Founding 50 members.
Your expertise deserves to be found.
Bring your website, your buyer questions and your honest feedback. Build a repeatable AI visibility practice—and help shape what comes next.
POSSIBILITY, IN PRACTICE
A question. A real piece of work.
Explore the challenge, the work and what the evidence tells us.
Real estate · AI visibility diagnosis
A citation is only part of the story.
Is AI using our website without naming our business?
11 / 12answers citing the website in the reviewed scan
Explore the story Legal services · Search visibility
Meet the question in the right market.
How do we make specialist expertise easier to discover?
#14 → #2tracked UAE search position for “GCC trademark”
Explore the story 
Muse-built platform · Media and discovery
Build the stage. Help people find it.
How do publishing, commerce and discovery work together?
3,142active users in the September 2026 report snapshot
Explore the story A LITTLE MORE CLARITY
People Also Asked
Good questions.
Useful answers.
What is the difference between SEO, AEO and GEO?
SEO addresses discovery in search. AEO and GEO describe work aimed at making content useful in answer and generative search experiences. The work overlaps: accessible pages, clear answers, credible evidence and relevant content matter across these experiences.
How does Muse evaluate whether AI understands a business?
Ask Hercules starts with buyer questions and examines how ChatGPT, Claude, Gemini and Perplexity describe, mention and cite the business. We retain the question, date, system, answer and source evidence, then connect the findings to approved improvements.
Where does the Founding 50 fit into this program?
The Ask Hercules Founding 50 is a free 90-day first-member program and one way to begin exploring your AI visibility. Broader Muse consulting, content, implementation and managed services have their own agreed scopes.
What happens after an AI visibility audit?
Choose the gaps that matter most to your buyers, develop the content or technical improvement, review and approve it, then publish through the supported website workflow. Return to the same questions and use the evidence to choose the next step.
Can a business be cited without being recommended?
Yes. An answer may use a website as a source without naming or recommending the business. Muse separates those observations because they suggest different next steps.
Will adding questions and answers guarantee AI visibility?
No. Useful answers can make a page clearer, but a section heading or markup cannot guarantee ranking, citation or recommendation. Content quality, access, relevance and the search system’s own decisions still matter.
START A CONVERSATION
Let’s find your next step.
Tell us what you want to achieve. We’ll help connect the right expertise, products and services.